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Matthew Edgerton | AI & Aging

Each day, more than 10,000 Baby Boomers in America turn 65…and it’s been happening for years. By 2034, there will be more Americans over the age of 65 than under the age of 18. It’s unprecedented. How those Baby Boomers continue to participate in society will be an overwhelming factor in what kind of country and world younger generations inherit.

An aging population is not just an American phenomenon. It’s happening in many developed countries. Aging is one of the trends that will have an outsized influence over the next 20 years. Artificial intelligence is another. The AI we experience in 2025 is juvenile compared to the magical technology that will be embedded in just about every part of our work and personal lives a decade or more from now.

In this interview, Matthew Edgerton describes how he and his team at Cogensus are using artificial intelligence to help seniors alleviate loneliness, extend community, empower care, and preserve legacy. In addition to discussing how seniors and their loved ones benefit from using an AI bot to actively journal their daily thoughts and feelings, Matthew shares how these insights can assist in providing better health outcomes for the seniors who use this platform. Matthew goes on to talk about his vision for the final decade of an aging adult’s life, his vision for the future of aging, other innovative ways AI is being used to help older adults flourish, and advice for people who have anxiety about the advancements in the field of artificial intelligence.

Matthew Edgerton is the Founder & CEO of Cogensus; a technology company focused on improving mental health in the elderly and providing enhanced cognitive insights for providers. Matthew is a polymath and recognized thought leader in the areas of Innovation, Technology, and Media. His experience spans a variety of disciplines including: GTM strategy, AI, Product Development, and Entrepreneurship. In 2022, he was published by the United Nations under the ITU. His globally recognized technology emissions frameworks and rating system offer a more unified approach to measuring and categorizing business impact on climate.

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Meet Your Host, Don MacPherson

Don MacPherson is the founder, CEO, and Host of 12 Geniuses

Don MacPherson is host of 12 Geniuses - a podcast for curious and voracious learners. A six-time entrepreneur, Don spent 25 years researching the employee and customer experiences, the attributes of great leadership, and how healthy organizational cultures are created and sustained. Now, Don interviews geniuses from around the world about the trends shaping the way we live and work. From AI to biotechnology, aging to addiction, cybersecurity to privacy, and climate change to space travel, Don uses these insights to help business leaders better understand what these trends are, how they are positioned to disrupt companies and industries, and how new value can be created for those willing to make the necessary changes.

An avid traveler and volunteer, Don has visited every corner of the world and been a Big Brother mentor for more than 20 years. He is the former executive director Think2Perform Research Institute where he helped to create the organization’s Future Leaders Academy. Don is a board member of Leadership Garden, an organization that helps young people develop the life skills needed to make a positive difference in their community. In October 2024, Don co-founded Home at Home - an organization that enables seniors to age gracefully, safely, and vibrantly in the comfort of their own homes.